JARID DEAN

FOLIO/25 FILM DIRECTOR

I’m drawn to the moments most people overlook 
and building the structure around them.

My work focuses on people. How they move, how
they connect and the details that give something weight.

I believe a film should make you feel something. Not just intellectually, but physically, something that sits in your chest and stays with you. That’s how I see the world and what I’m always chasing in the work.

My approach is observational, shaped through detail, visual, behavioural and everything in between. It’s less about adding and more about knowing what to hold onto.

Sydney + Melbourne Based.

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0412 307 591

ASICS GLOBAL CUMULUS™ 27

JP—C27/071

NODE: CML27-JP.EKO/172
REG: 07.23-NTV.FLOFilmed from Hakodate’s urban sprawl to the serene banks of Lake Shikotsu, this commercial explores a different narrative, one of surrender. The ASICS Cumulus 27 campaign became an ode to instinct, where environment fuels expression. It was about becoming part of something larger, where movement is no longer forced — it’s inevitable. A project that left its mark on both screen and soul.

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FOLIO/25 FILM DIRECTOR